20 Ways To Effectively Increase Your Conversion Rate
20 Ways To Effectively Increase Your Conversion Rate
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A detailed and well-designed ecommerce landing page psychologically triggers the visitors to add the items to cart. Besides, a structured product page boosts customers' confidence and loyalty and inspires them to promote your brand. Through our analysis of this massive amount of data on landing pages and conversion rates, we were able to identify some common traits of the top converting landing pages. Believe it or not, there isn’t much standing between you and conversion rates double or triple what you’re seeing today.



With the browser caching function, your website assets will be stored on a temporary location in your hard drive. This way, the entire page doesn’t have to reload whenever a user visits it, thus improving its loading time. By compressing, you reduce the image’s size and weight, thus allowing your pages to load quickly.



A necessary step before turning a customer into an advocate. This is the part of your site that visitors see first, so it’s important that they immediately know what to do, and how to interact with your site. Some people will buy things they don’t even want or need simply because they’re on sale.



Read this blog post to learn everything you need to know about ecommerce email workflows, and more. When she’s not busy creating content for Drip, she can be found trying to crack the Danish language and watching Back to the Future for the hundredth time. Two of my all-time favorite trigger strategies are scarcity and urgency. If you’re a regular reader of our blog, you’ve probably seen us talking about psychological triggers A LOT.



On average, it costs five times as much to get a new customer as it does to keep an existing one, so customer retention should be a priority. Many online sellers view shipping as the end stage of a customer's order, but you should think of it instead as the beginning. Read more about buy twitter followers here. Not really directly related but I wonder if in-app purchases should count as online purchases ?. If so then that 40% stat at the start of the article would probably be a lot more.



The winning variation had a sign-up rate of 11.6%, marking a 40.6% improvement. 52% of companies and agencies that use landing pages do testing to optimize them. For example – if you own an e-commerce site how many of your visitors actually buy something?



This small technique can provide a drastic improvement to your sales and conversions. In addition to the strategies above, Baymard’s extensive UX research can help you improve your conversion rate and generate more sales by improving your user experience. During our usability testing of mobile checkouts, we’ve observed that Payment Method selection is a step where users often experience usability issues. Most sites have one predominant method but still display a handful of third-party payment options.



It’s a trap that many companies fall into—assuming that more traffic equals more sales. Take the opportunity to develop a unique selling proposition and to tell your story. Trying to execute SEO on your own without having the required skills could probably save money but would definitely not lead to the results you desire.



Apart from simply showcasing your product better, video benefits your SEO ranking and can increase backlinks to your site. Camping shop Simply Hike knows how difficult it might be for a potential buyer to purchase a piece of camping equipment, like a tent, without seeing it in person. And, when you’re selling online, this becomes even more important as you’ll need to work twice as hard to display your products in a visually appealing way. Make sure that clients are not waiting for image-heavy sites to load or having difficulty viewing pages designed for desktop or laptop devices. Your website should be simple to use on any smartphone, with slight pinching and scrolling, and images should be optimized. Create a good shopping experience that caters to the demands of many types of customers.



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